Hipster Replacement: Take the "When I'm Mobile Challenge"

Sunday, July 19, 2009

Take the "When I'm Mobile Challenge"

So let me tell you what I am working on.

No... let me show you.

The When I'm Mobile Challenge:

Take a look at your own website, or actually any website you want, on your iPhone, your Palm, your BlackBerry, your Android; whatever mobile device you use to access the web. Your company site, your blog, your MySpace page -- the site(s) you use to present your information to the online world community.

How is it looking? How is it working?

Is it taking a long time to fully load? Is it showing up at all? How easy is it for you to use? More importantly, how easy is it for people visiting your website to use?

Is it easy to find what you're looking for? Does audio play? How about video?

How many people out there, on those millions of iPhones and BlackBerries and Androids and such, are having this experience while trying to use your site?

How much does this matter?

Now -- take a look on that same phone, at some examples of how your website can be presented, and your work experienced, on the mobile web:

Paulie Gee's: www.pauliegee.com
Union Square Cafe (demo): www.whenimmobile.com/usc

Radio Paradise: www.radioparadise.com
Tori Sparks: www.torisparks.com
The Shackeltons: www.theshackeltons.com
Beggars Group USA (prototype): www.whenimmobile.com/bgusa

Friends In Deed: www.friendsindeed.org
Young Audiences (pending upcoming launch): www.whenimmobile.com/yai

I have been working on When I'm Mobile for the past year and a half. My mission: to provide the best mobile user experience possible, within the capabilities of the device being used.

This is my vision for how the web should be experienced on our phones... and I'm trying to get the word out


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